What to Charge: Pricing Strategies for Freelancers
Guest: NAIWE’s Pricing Expert Laurie Lewis
While many freelancers are very good at the services they offer, those same freelancers may find it difficult to talk about money. They know that pricing a job too high can lead to losing that job, all the while they’re trying to figure out the lowest price they will accept before walking away from the job. Learn the type of information to collect from the potential client to turn the correct price into the best price for the freelancer. Also discussed will be different methods to price a job, the benefits of knowing and understanding the going rate, and ideas for negotiation strategies to include money and parameters of the job.
Here’s what you can expect to learn in this class:
2 rules of pricing
Methods of pricing
Negotiation strategies
Terms for a letter of agreement
Method for end-of-project analysis
Method for end-of-year analysis
Audio Only
Duration: 54 minutes
Laurie Lewis is a freelance writer and editor who specializes in the field of medicine. She gives editing workshops for medical companies and self-employed professionals. Laurie wrote What to Charge: Pricing Strategies for Freelancers and Consultants, and the second edition won awards as an outstanding book for writers and as a reference tool for small business owners and entrepreneurs. She also wrote Freelance Fee Setting: Quick Guide for When a Client Demands a Price NOW and Freelance with Confidence: 50 Tips for a Successful Freelance Career.