Guest: NAIWE’s Business of Writing Expert Laura Pennington Briggs

In this training, we’ll discuss key ways to provide outstanding and consistent client service while building automation or systems that save you time, as well. We’ll discuss three big ones worth upgrading or creating: sales pipeline systems, onboarding, and offboarding. Make a better impression on your clients and earn repeat business and referrals while spending more of your time on billable work.

Here’s what you can expect to learn in this class:

• The importance of consistent service

• Low maintenance marketing techniques

• Onboarding tactics

• The benefits of offboarding

• Purposes of testimonial types

• Tips to generate referrals

Duration: 56 minutes

Laura Pennington Briggs is the founder and CEO of the Freelance Coach. She’s an expert on systems, project and client management, marketing a solopreneur business, delegating to team members, retainers, and developing multiple income streams for writers of all stripes. Laura is a two-time TEDx speaker on how freelancing is changing the economy and the host of the weekly Advanced Freelancing podcast. She’s also the founder of Operation Freelance, a national nonprofit providing free entrepreneurship training to military spouses worldwide. Laura has helped over 15,000 freelancers start and scale their business. Laura is the author of five books, including the Six Figure Freelancer and How to Start Your Own Freelance Writing Business.