Guest: NAIWE’s Marketing Expert Diana Ennen

In this webinar, Diana will share how to get the most out of each article you write by using bits of it on your website and on each social media platform and by inserting keywords in your article and even in the title. Diana knows from experience that having a plan helps professionals reach their goals. She will share how to create a plan, what should be in it, and also how to build your following and establish trust and credibility.
 

Here’s what you can expect to learn in this class:

  • How to write a great how-to article on topics specific to your expertise

  • How to get the most exposure for that article by adding it to your blog, newsletter, etc. and submitting it to the top-ranking article submission sites as well as industry-specific places

  • How to take it a step further and get even more exposure with your social media by creating tweets, Facebook postings, etc., right from that article

  • How you can review your website stats and online search stats to see what keywords brought the visitors to your site and with that knowledge create a Google AdWords campaign

  • How to create a video of your article and add it to your YouTube channel

  • Tips for writing a goal-focused plan

Duration: 57 minutes

Diana Ennen is president of Virtual Word Publishing. She has authored five books on starting a business including the best-selling book Virtual Assistant the Series: Become a Highly Successful, Sought After VA. Diana specializes in PR and marketing. She has been featured on Fox News, CNN Radio, and CBS4 News and has co-hosted a radio show.