The Visual Edge: Using Video and Podcasting to Enhance the Visibility of Your Business

Guest: Conference Speaker Bradley Rayford, Jr.

Using visual tools to present, promote, and enhance a freelance business is becoming more and more important. Learn how to create videos and podcasts that will go beyond the traditional ways to promote your freelance business — and may increase your profits by adding to the services you provide to clients as well. This webinar will encourage freelancers who are doing audio to expand to also do video!

Here’s what you can expect to learn in this class:

  • How to use video to show who you are and tell a story correctly

  • Necessary equipment to make professional videos

  • Different qualities of microphones

  • Places to post and market your videos

Duration: 1 hour, 7 minutes

Bradley Rayford, Jr., is an independent filmmaker, photographer, and video journalist whose work has been featured on CBS, NBC, MSNBC, Al Jazeera America, and in the Los Angeles Times. He has won two awards from the National Association of Black Journalists in its Digital Media category and has been at the forefront of the Ferguson, Missouri, story, capturing historic moments seen around the world.