Guest: NAIWE’s Executive Director April Michelle Davis

Writing is no longer a lucrative career. The most recent study by the Authors Guild, a professional organization for book writers, shows that it may not even be a livable career. The people who write books usually have other sources of income, presenting it as a hobby as opposed to a valuable vocation.

In this webinar, we will discuss the theme of NAIWE membership: developing multiple streams of income. And we will discuss how to leverage your book to succeed in a career in writing!

Here’s what you can expect to learn in this class:

  • Statistics about the publishing industry to guide your PR decisions

  • The importance of learning new technology

  • How to develop a PR campaign for your book

  • Ideas for what to include in your PR campaign

Duration: 1 hour, 32 minutes


April Michelle Davis is the executive director of the National Association of Independent Writers and Editors and the founder of Editorial Inspirations. She has a master’s degree in publishing from George Washington University and a bachelor’s degree in English from Messiah College, as well as certificates in editing, book publishing, and professional editing. April Michelle has presented sessions about what an editor does and the steps to becoming an editor, tips for and the benefits of working with an editor, indexing, macros, grammar, marketing, and Microsoft Word at the Be a Better Freelancer conference, Randolph-Macon College, Northern Virginia Community College, the Christian PEN: Proofreaders and Editors Network, RavenCon, the Hanover Book Festival, the Editorial Freelancers Association, Copyediting newsletter, Editorial Inspirations’ trainings, and NAIWE.

April Michelle Davis has shared insights by contributing to several books: When Talent Isn’t Enough: Business Basics for the Creatively Inclined, Ease into Writing, The Indie Author Revolution: An Insider’s Guide to Self-Publishing, and Juggling on a High Wire: The Art of Work–Life Balance When You’re Self-Employed. April Michelle has taken her role full circle by becoming a published author: A Guide for the Freelance Indexer, Choosing an Editor: What You Need to Know, and A Princess in Disguise.